Bagno, R. B., Salerno, M. S., Souza Junior, W. C., & O’Connor, G. C. (2020). Corporate engagements with startups: antecedents, models, and open questions for innovation management. Product: Management & Development, 18(1), 39-52.

Bingham, C. B., & Eisenhardt, K. M. (2011). Rational heuristics: the ‘simple rules’ that strategists learn from process experience. Strategic Management Journal, 32(13), 1437-1464. http://dx.doi.org/10.1002/smj.965.

Blank, S. (2006). The four steps to the epiphany: successful strategies for products that win. Hoboken: John Wiley & Sons.

Blank, S. (2013). Why the lean start-up changes everything. Harvard Business Review, 91(5), 63-72.

Bortolini, R. F., Nogueira Cortimiglia, M., Danilevicz, A. M. F., & Ghezzi, A. (2018). Lean startup: a comprehensive historical review. Management Decision, 59(8), 1765-1783. https://doi.org/10.1108/MD-07-2017-0663

Brown, T. (2009). Change by design: how design thinking transforms organizations and inspires innovation. New York: HarperCollins.

Checkland, P., & Holwell, S. (1998). Action research: its nature and validity. Systemic Practice and Action Research, 11(1), 9-21.

Cooper, R. (1990). Stage-gate systems: a new tool for managing new products. Business Horizons, 33(3), 44-54.

Cooper, R. (2014). What’s next? After stage-gate. Research Technology Management, 57(1), 20-31. http://dx.doi.org/10.5437/08956308X5606963.

Cooper, R. (2017). Idea-to-launch gating systems: better, faster, and more agile. Research Technology Management, 60(1), 48-52. http://dx.doi.org/10.1080/08956308.2017.1255057.

Cooper, R., & Sommer, A. F. (2016). The agile-stage-gate hybrid model: a promising new approach and a new research opportunity. Journal of Product Innovation Management, 33(5), 513-526. http://dx.doi.org/10.1111/jpim.12314.

Coughlan, P., & Coghlan, D. (2002). Action research for operations management. International Journal of Operations & Production Management, 22(2), 220-240. http://dx.doi.org/10.1108/01443570210417515.

D’Alvano, L., & Hidalgo, A. (2012). Innovation management techniques and development degree of innovation process in service organizations. R & D Management, 42(1), 60-70. http://dx.doi.org/10.1111/j.1467-9310.2011.00663.x.

Eden, C., & Ackermann, F. (2018). Theory into practice, practice to theory: action research in method development. European Journal of Operational Research, 271(3), 1145-1155. http://dx.doi.org/10.1016/j.ejor.2018.05.061.

Frederiksen, D. L., & Brem, A. (2017). How do entrepreneurs think they create value? A scientific reflection of Eric Ries’ Lean Startup approach. The International Entrepreneurship and Management Journal, 13(1), 169-189. http://dx.doi.org/10.1007/s11365- 016-0411-x.

Garud, R., & Karnøe, P. (2003). Bricolage versus breakthrough: distributed and embedded agency in technology entrepreneurship. Research Policy, 32(2), 277-300. http://dx.doi.org/10.1016/S0048-7333(02)00100-2.

Ghezzi, A. (2019). Digital startups and the adoption and implementation of Lean Startup approaches: effectuation, bricolage and opportunity creation in practice. Technological Forecasting and Social Change, 146, 945-960. http://dx.doi.org/10.1016/j.techfore.2018.09.017.

Giones, F., & Brem, A. (2017). Digital technology entrepreneurship: a definition and research agenda. Technology Innovation Management Review, 7(5), 8.

Harms, R., & Walsh, S. T. (2015). An introduction to the field of technology entrepreneurship: editorial to the special issue: introduction to the field of technology entrepreneurship. Creativity and Innovation Management, 24(4), 552-557. http://dx.doi.org/10.1111/caim.12159.

Hidalgo, A., & Albors, J. (2008). Innovation management techniques and tools: a review from theory and practice. R & D Management, 38(2), 113-127. http://dx.doi.org/10.1111/j.1467-9310.2008.00503.x.

Jarzabkowski, P., & Kaplan, S. (2015). Strategy tools-in-use: a framework for understanding “technologies of rationality” in practice. Strategic Management Journal, 36(4), 537-558. http://dx.doi.org/10.1002/smj.2270.

Jarzabkowski, P., & Spee, A. (2009). Strategy-as-practice: a review and future directions for the field. International Journal of Management Reviews, 11(1), 69-95. http://dx.doi.org/10.1111/j.1468-2370.2008.00250.x.

Jarzabkowski, P., & Wilson, D. C. (2006). Actionable strategy knowledge: a practice perspective. European Management Journal, 24(5), 348-367.

Melo Filho, L. D. R., Bagno, R. B., Barroso, M. B. C., & Costa, M. D. D. (2021). BM-QFD: an approach to technology entrepreneurship in creating academic spin-offs. Product: Management & Development, 19(2), e20210014.

Morais, V. H. F., Vieira, D. M., Bagno, R. B., & Freitas, J. S. (2020). Past, present, and future of Product Management and Development: a bibliometric study on the contribution and challenges of PMD journal. Product: Management & Development, 18(2), 111-121.

Moroz, P. W., & Hindle, K. (2012). Entrepreneurship as a process: toward harmonizing multiple perspectives. Entrepreneurship Theory and Practice, 36(4), 781-818. http://dx.doi.org/10.1111/j.1540-6520.2011.00452.x.

Nambisan, S. (2017). Digital entrepreneurship: toward a digital technology perspective of entrepreneurship. Entrepreneurship Theory and Practice, 41(6), 1029-1055. http://dx.doi.org/10.1111/etap.12254.

Oliveira, M. G., Bagno, R. B., Sousa Mendes, G. H., Rozenfeld, H., & Souza Nascimento, P. T. (2019). The front-hub of innovation: updating the classic fuzzy front-end to the new approaches of innovation management. Product: Management & Development, 16(2), 81-91.

Osterwalder, A., & Pigneur, Y. (2010). Business model generation: a handbook for visionaries, game changers, and challengers. Hoboken: John Wiley & Sons.

Osterwalder, A., Pigneur, Y., Bernarda, G., & Smith, A. (2014). Value proposition design: how to create products and services customers want. Hoboken: John Wiley & Sons.

Pereira, J. H. S., Lopes, J. E. F., & Porto, G. S. (2018). Success factors to improve the life cycle of information and communication technology start-ups in Brazil. In D. F. Kocaoglu (Ed.), Portland International Conference on Management of Engineering and Technology. Portland: IEEE. https://doi.org/10.23919/PICMET.2018.8481902

Phaal, R., Farrukh, C. J. P., & Probert, D. R. (2006). Technology management tools: concept, development and application. Technovation, 26(3), 336-344. http://dx.doi.org/10.1016/j.technovation.2005.02.001.

Picken, J. C. (2017). From startup to scalable enterprise: laying the foundation. Business Horizons, 60(5), 587-595. http://dx.doi.org/10.1016/j.bushor.2017.05.002.

Ratinho, T., Harms, R., & Walsh, S. (2015). Structuring the technology entrepreneurship publication landscape: making sense out of chaos. Technological Forecasting and Social Change, 100, 168-175. http://dx.doi.org/10.1016/j.techfore.2015.05.004.

Ries, E. (2011). The lean startup: how today’s entrepreneurs use continuous innovation to create radically successful businesses. New York: Crown Business.

Salerno, M. S., Gomes, L. A. de V., da Silva, D. O., Bagno, R. B., & Freitas, S. L. T. U. (2015). Innovation processes: which process for which project? Technovation, 35, 59-70. http://dx.doi.org/10.1016/j.technovation.2014.07.012.

Shane, S., & Venkataraman, S. (2000). The promise of entrepreneurship as a field of research. Academy of Management Review, http://dx.doi.org/10.5465/amr.2000.2791611.

Shen, K. N., Lindsay, V., & Xu, Y. C. (2018). Digital entrepreneurship. Information Systems Journal, 28(6), 1125-1128. http://dx.doi.org/10.1111/isj.12219.

Souza, M., Guerra, R., Vilela, A., & Dias, L. (2020a). Análise da adaptação, utilidade e processo de design de um novo método proposto para o auxílio à geração de startups. Percurso Acadêmico, 10(20), 57-72.

Souza, M., Melo Filho, L., & Cheng, L. C. (2020b). P-Start: processo para geração de startups e kit de ferramentas. In R. Bagno, M. Souza, & L. Cheng (Eds.), Perspectivas sobre o empreendedorismo tecnológico: da ação empreendedora aos programas de apoio e dinâmica do ecossistema (pp. 111–160). Curitiba: Brazil Publishing.

Souza, M., Souza, W. C., Freitas, J. S., Melo Filho, L. D. R., & Bagno, R. B. (2020c). Agile roadmapping: a management tool for digital entrepreneurship. IEEE Transactions on Engineering Management, 69(1), 1-15. http://dx.doi.org/10.1109/TEM.2020.3027918.

Spiegel, M., & Marxt, C. (2011). Defining technology entrepreneurship. In IEEE International Conference on Industrial Engineerng and Engineering Management (IEEM) (pp. 1623-1627). Singapore: IEEE.

Thomke, S., & Fujimoto, T. (2000). The effect of “front-loading” problem-solving on product development performance. Journal of Product Innovation Management, 17(2), 128-142. http://dx.doi.org/10.1111/1540-5885.1720128.

Vaara, E., & Whittington, R. (2012). Strategy-as-practice: taking social practices seriously. The Academy of Management Annals, 6(1), 285-336. http://dx.doi.org/10.1080/19416520.2012.672039.

Vohora, A., Wright, M., & Lockett, A. (2004). Critical junctures in the development of university high-tech spinout companies. Research Policy, 33(1), 147-175. http://dx.doi.org/10.1016/S0048-7333(03)00107-0.

Vuorinen, T., Hakala, H., Kohtamäki, M., & Uusitalo, K. (2018). Mapping the landscape of strategy tools: A review on strategy tools published in leading journals within the past 25 years. Long Range Planning, 51(4), 586-605. http://dx.doi.org/10.1016/j.lrp.2017.06.005.

Wheelwright, S. C., & Clark, K. B. (1992). Revolutionizing product development: quantum leaps in speed, efficiency, and quality. New York: Simon and Schuster.

Zaheer, H., Breyer, Y., & Dumay, J. (2019). Digital entrepreneurship: an interdisciplinary structured literature review and research agenda. Technological Forecasting and Social Change, 148, 119735. http://dx.doi.org/10.1016/j.techfore.2019.119735.